RouteRobin

RouteRobin is the AI-powered lead routing and scheduling platform that revenue teams turn to when they outgrow basic tools like Calendly but refuse to pay Chili Piper prices. It is a complete inbound flow solution that captures, qualifies, and routes leads to the right person with intelligent automation and native CRM sync. Built for sales teams, SDRs, AEs, and revenue operations leaders, RouteRobin eliminates the manual chaos of lead distribution and scheduling. The platform handles everything from the first form fill to the booked meeting, using AI to qualify leads based on company size, industry, or any custom criteria. It then routes them using round-robin or weighted distribution to the perfect team member. With native two-way sync for HubSpot and Salesforce, there is no need for duct-taped integrations like Zapier. RouteRobin also includes smart scheduling with timezone-aware suggestions, team availability management, UTM attribution tracking, AI contact enrichment, and abandoned booking recovery. Over 1,000 sales teams have already switched to RouteRobin to book more qualified meetings and stop losing leads to slow manual processes. It is the one platform for qualification, routing, scheduling, and reporting that revenue teams have been waiting for.

AI-Powered Lead Routing

RouteRobin uses artificial intelligence and rule-based logic to evaluate inbound leads in real time. When a lead fills out your form, the system analyzes their answers, company data, location, and behavior to instantly direct them to the correct sales rep. You can set custom routing criteria based on company size, industry, job title, or any qualifying question. This eliminates guesswork and ensures every lead reaches the right person immediately, dramatically increasing conversion rates.

Round-Robin and Weighted Distribution

Distribute meetings evenly across your team with intelligent round-robin logic. RouteRobin supports both standard round-robin and weighted distribution, allowing you to send more leads to your top performers or balance workload across AEs and SDRs. The system respects same-host reschedule policies, so the same rep who booked the original meeting handles any reschedules. This feature prevents burnout, ensures fairness, and maximizes team efficiency.

Native CRM Sync with HubSpot and Salesforce

RouteRobin offers native two-way synchronization with HubSpot and Salesforce, eliminating the need for third-party connectors like Zapier. Contacts, meetings, UTM data, and lead qualification results sync automatically in real time. Your CRM stays clean and up-to-date without manual data entry or complex integrations. This seamless sync means your sales team always has the latest information at their fingertips, ready to close deals faster.

Smart Scheduling and Availability Management

RouteRobin provides intelligent scheduling that suggests time slots based on the visitor's region and timezone. Calendar sync with Google and Outlook prevents double-booking and ensures real-time availability. You can set weekly schedules, date-specific overrides, and admin-controlled team availability. The system also supports meeting-type automation, so different meeting types can have different durations, buffers, and hosts. This feature eliminates the back-and-forth of finding a time that works for everyone.

Inbound Lead Distribution for Sales Development Teams

SDR teams can use RouteRobin to automatically route inbound leads from website forms, landing pages, and marketing campaigns. The AI qualifies each lead based on company size and industry, then distributes them evenly across the SDR team using weighted round-robin. This ensures no lead falls through the cracks and every rep gets a fair share of qualified opportunities. The result is faster response times and higher conversion rates from first touch to booked meeting.

Account-Based Routing for Enterprise Sales

Enterprise sales teams with existing CRM ownership rules can leverage RouteRobin's account-based routing. The system checks if a lead's company already has an assigned account executive in the CRM. If so, the lead is routed directly to that AE, maintaining relationship continuity. If not, the lead is distributed to the appropriate team member based on territory or expertise. This prevents internal conflicts and ensures enterprise accounts receive consistent, personalized attention.

Meeting Booking Automation for Customer Success

Customer success teams can use RouteRobin to automate scheduling for onboarding calls, QBRs, and support meetings. The platform's availability management allows CS managers to set team-wide schedules with buffers between meetings. Automated reminders via email and WhatsApp reduce no-shows, while abandoned booking recovery follows up with leads who didn't complete their booking. This streamlines the entire customer journey from lead to long-term relationship.

Campaign Attribution and Analytics for Marketing Teams

Marketing teams can track which campaigns drive actual booked meetings using RouteRobin's full UTM parameter capture. From first touch to the booked meeting, every UTM parameter is recorded and synced to the CRM. This provides clear attribution data showing which channels, ads, and content generate the most qualified leads and revenue. Marketing teams can optimize spend based on real conversion data rather than just clicks or form fills.

How does RouteRobin's AI routing work?

RouteRobin's AI routing evaluates leads in real time based on the answers they provide in your qualifying form, their geographic location, and company data. You define the routing rules, such as "route leads from companies with 50-200 employees to SDR Team A" or "route leads with the title VP of Sales to the enterprise AE." The AI can also learn from historical data to suggest optimal routing paths. The system processes each lead in milliseconds, ensuring the right rep receives the lead immediately after form submission.

Does RouteRobin integrate with my existing CRM?

Yes, RouteRobin offers native two-way sync with HubSpot and Salesforce. This means contacts, meetings, UTM data, and lead qualification results sync automatically without any third-party tools like Zapier. The integration is built directly into the platform, ensuring data consistency and reliability. Your CRM stays updated in real time, so your sales team always has the latest information. Setup takes just a few minutes with one-click authentication.

Can I customize the booking pages to match my brand?

Absolutely. RouteRobin provides full customization options for your booking pages, including custom branding, embedded widgets, and white-label experiences. You can add your company logo, brand colors, custom domains, and messaging to create a seamless experience that matches your website. The embed widgets allow you to place booking functionality directly on your site without redirecting visitors. This branded experience builds trust and professionalism with your leads.

Is there a free trial available and what does it include?

Yes, RouteRobin offers a 14-day free trial with no credit card required. During the trial, you get full access to the platform, including all features in the Smart plan. This includes AI-powered lead routing, workflows and automations, suggested time slots, AI contact enrichment, abandoned booking follow-up, progressive form disclosure, and round-robin with routing. You can set up your entire inbound flow in minutes and start booking meetings immediately. There are no hidden fees or commitments.

RouteRobin offers simple, transparent pricing with a 14-day free trial. No credit card required to start.

Basic Plan - Essential scheduling for growing teams at $9.90 per user per month. Includes unlimited event types, calendar sync with Google and Outlook, booking pages and embeds, contact management, email confirmations, integrations with Zoom, HubSpot, and WhatsApp, and team availability management.

Smart Plan - Most popular option with AI-powered routing and automations at $12.90 per user per month. Includes everything in Basic plus AI-powered lead routing, workflows and automations, suggested time slots, AI contact enrichment, abandoned booking follow-up, progressive form disclosure, and round-robin with routing.

Both plans are billed monthly per user with no long-term contracts. You can upgrade, downgrade, or cancel at any time. Enterprise pricing is available for teams with custom needs.